Our Programs

Finance, Risk Management & Compliance> The Effective Business Case

Overview

This program covers the initial analysis of the business opportunity offered by the business case. It provides guidelines to planning, writing and compiling the proposal document, and post business evaluation. Participants learn to develop effective strategies to highlight their organisation's strengths and display their competitive advantage through the business case. The program focuses on the business case writing process as a business development strategy and highlights the use of some basic financial metrics in the preparation of the business case.

Who should Attend

Sales personnel, project managers, consultants can business development managers can attend this programme. No prior experience is necessary to attend this programme.

How You Will Benefit

Participants will be able to:

• A guide to a business case model that cover the essentials of a successful business case.
• Identify the full scope of activities which contribute to the preparation of a competitive business case
• Develop strategies for assessing the business opportunity and determining their organisation's capability to fulfill the requirements of the offer document
• Learn how to demonstrate their organisation's competitive advantage more effectively through a business case.
• Learn how to use the financial metrics in the evaluation of the business case.
• Utilize hints and tips that assist with the speedy production of winning response documents.

What You Will Cover

• An overview of "The Business Case template".
• Components of a standard business case, Framework for proposal writing.
• Understanding the project and client needs.
• Planning the project, Internal resourcing and planning.
• Project Description and factors to consider before responding to business proposal.
• Determining and developing the business strategy.
• A well defined Situational analysis and problem statement.
• Discussion of the solutions and options available.
• Costing the full scope of the project, Discussion and comparison of the benefits
• Structuring the bid and packaging your organisation's capability.
• Content recommendations; presenting the proposal; Negotiation.
• Checking for why the proposal was successful or otherwise.