Sales and Business Development


Sales and Business Development in Turbulent Times

OVERVIEWHow can you ensure your business survives in a completely new sales landscape?

The world shifted in 2020, creating new ways to purchase with new priorities for sales management teams and a number of unique challenges. As businesses around the world postpone and cancel in-person meetings and business and customer interactions change, it is more important than ever for businesses and their sales employees to stay current and relevant.

Today’s leaders are learning that they need to plan their strategy for sales around each customer’s unique path to purchase. Managers now need to think about how they can keep their sales staff engaged and well-informed in this new landscape and how to continue enabling and delivering value-creating efforts.

WHO IS IT FOR?Sales and business development executives who have intermediate level skills and wish to refine their approach and avoid price driven conversations.
DURATION3 full day sessions.
DELIVERYFace-to-face training or virtual workshop

Work-based activities, including presentations, group work and real world case studies

Learning Outcomes
By the end of the programme, participants will be able to;

  • Increase revenue by improving close ratios for new customers and developing new opportunities with existing ones
  • Create a competitive advantage by developing a sales response that is aligned to market needs
  • Establish new and larger opportunities by uncovering unrecognised needs
  • Shorten sales cycle duration by driving momentum and gaining buyer trust and confidence
  • Move away from price driven sales conversations and engage in customer orientated value creation and defined business outcomes
  • Learn a sales methodology and a common sales language across the organisation

Please contact us on 1300 950 251 for further information and booking enquiries.